Express Lane for Jumpstart Automotive Group 2009. San Francisco, CA Two design options for a website conceived to consolidate content from a variety of automotive websites. Specifically aimed at first-time car buyers and acting as viral marketing for Honda, the site is designed to assist first time buyers and to appeal strongly to a generation-y demographic. These home pages are created to live within existing vehicle sites (the two designs here are shown within Vehix, but could live on any automotive site as a section specifically for first time buyers.)